DeWayne’s in Selma, NC – Boutique, Gift Shop, Men’s Clothing, Garden Center & More

Stop in the Sweet Shop, You Deserve it! A Cozy Indulgence Awaits

From decadent fudge to deluxe sundaes, DeWayne’s Sweet Shop is a treat for every sweet tooth. Wander through a cozy, resort-inspired space and savor creamy ice cream, nostalgic candies, freshly made fudge, and comforting coffee.

Take a break between departments, indulge in something sweet, and enjoy a moment that slows your day just enough.

Your sweet escape in Selma, NC. A fun stop for visitors from Raleigh, Cary, Clayton, Garner, Goldsboro, and nearby towns.

Treat Yourself, You Deserve it!

  • Decorative background with milkshakes with whipped cream, bananas, and a cherry on top, featuring a 'The Sweet Shop' label in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Creamy Milkshakes

    Try our milkshakes in Cookies & Cream, Turtle, Salted Caramel, Mocha Madness, and more that's creamy, dreamy, and totally irresistible!

  • Collage of fudge in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Decadent Fudge

    Indulge in DeWayne’s fudge in flavors of Chocolate Walnut, Snickers, Peanut Butter, Cookie Dough, and more. Rich, creamy, irresistible!

  • Carolina Coffee bags with iced coffee cups in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Carolina Coffee & More

    Browse and shop in cozy style with Carolina Coffee, rich, smooth, and full-bodied, served hot or iced for the perfect seasonal pick-me-up.

At DeWayne’s, shopping is more than finding the perfect gift, it’s giving yourself permission to enjoy what you’ve been waiting for. It's giving in to that little voice that whispers, "Go ahead. You deserve this. Indulge." Delight in the rich, creamy crunch of Butterfinger Fudge, where buttery sweetness meets crunchy candy pieces in every bite. Enjoy the classic comfort of Milk & Cookies, made with milk chocolate Godiva fudge, vanilla, and crushed Oreos. Every bite and sip is a taste of delightful wander.


While you indulge your sweet tooth, explore rooms filled with sparkling décor, whimsical finds, and cozy winter charm.

Pot O' Gold

Treat yourself to a bit of gold! Try our new Pot O' Gold milkshake at the Sweet Shop.🍦🍀 A blend of the traditional mint chocolate chip with a twist of decadent salted caramel truffle.

Follow the Rainbow to DeWayne's Sweet Shop!

Featured Ice Cream Flavors at DeWayne's in Selma, NC

Sweet Classic Hershey’s Ice Cream

Hershey’s Ice Cream has been delighting fans for generations with its rich, creamy flavors and classic chocolatey taste. From timeless favorites to seasonal treats, they offer indulgent ice cream, sundaes, and novelties that bring a little sweetness to every day. With 24 rotating ice cream flavors, there's always something new to try in our Sweet Shop. Hershey’s Ice Cream is the perfect way to treat yourself, enjoy a dessert date, or share a favorite with family and friends.

  • Caramel Cheesecake Cookie Monster ice cream

    Voted New Winning Flavor!

    Decadent cheesecake ice cream loaded with cheesecake bites, chocolate cookies, chocolate drops, and a caramel fudge swirl.

  • Raspberry licious ice cream cone against a sparkly background in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Raspberry Licious

    Creamy white chocolate ice cream swirled with bright raspberry ribbons and raspberry-filled chocolate cups.

  • Brown Butter Bourbon Truffle cone against a sparkly background in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Brown Butter Bourbon Truffle

    Creamy brown butter ice cream swirled with salted caramel and studded with brown butter bourbon truffles.

How to Enjoy

Get it in a cone, cup, or as a milkshake! But don't forget the toppings.

Perfect for indulging while you shop!

Wander, taste, and delight, your cozy winter stop awaits!

Beyond the Scoop: Try Our Refreshing Orangeade, Nuts, Nostalgic Candy & More!

  • Display case with fresh roasted nuts and snack bags in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Fresh Roasted Nuts

  • Frozen orangeade drinks with oranges on a white surface in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Fresh Squeezed Orangeade

  • Sweets, vintage candies including bunny-shaped lollipops and wrapped candies in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

    Old-Fashioned Candy, Easter Magic

Indulge in the simple joys of life at DeWayne’s Sweet Shop with a delicious assortment of classic and crave-worthy treats. Enjoy the irresistible aroma of freshly roasted nuts, the refreshing tang of our signature Orangeade, and a nostalgic selection of vintage candies. Discover buttery toffees, creamy fudge, and beloved favorites like Dewey’s Cookies, Poppy’s flavored popcorn, and Hammond’s chocolate bars.

Every visit is a little taste of happiness!


Whether it’s a cozy NC coffee, a sweet dessert date, or a little treat for yourself, we’ve got something delicious waiting for you.

Insider Tips: Seasonal Garden, Home & Lifestyle Inspiration

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DeWayne's gift card with a blue and green gradient background at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

Give A Gift Card

In-Store or by Phone...

Looking for the perfect gift? A DeWayne’s gift card lets your friends and family choose what they love—from boutique fashion and men’s apparel to home décor, sweet treats, and seasonal finds. It’s a thoughtful, flexible gift for any occasion.

Purchase this perfect gift in any amount at Customer Service in store or call Dewayne's: (919) 202-8471. The gift card can be picked up in store at customer service or arranged to be mailed to the recipient. 

Gift them the DeWayne’s experience!