DeWayne’s in Selma, NC – Boutique, Gift Shop, Men’s Clothing, Garden Center & More

Welcome to the Sweet Shop!

From decadent fudge to deluxe sundaes, there’s something to satisfy every sweet tooth in our Sweet Shop at DeWayne’s in Selma, NC, just a short drive from the Raleigh-Durham-Cary-Chapel Hill Triangle. Serving shoppers from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro, and Johnston County, stop by on Food Truck Fridays—grab lunch from a local vendor, then treat yourself to a sweet delight in our Sweet Shop! While you’re here, explore our Boutique, Men’s Shoppe, Gift Shop, Garden Center, and Christmas Land for one-of-a-kind gifts, seasonal décor, and unique treasures.

Colorful Animated figurine r with ice cream-themed hair and accessories in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

Our Sweet Shop is open from 10AM - 7PM DAILY

🍦NEW HOURS, Same Sweetness! Beginning September 1st, our Sweet Shop will open daily at 10 AM and keep serving smiles until closing time.

The Sweet Shop serves 24 flavors of Hershey’s Premium Ice Cream! Enjoy classic favorites like Moose Tracks, Strawberry, and Cotton Candy. Want to try something new? Look for seasonal flavors that will excite your taste buds! Enjoy your treat in a cup, a cake cone (choose from original, pink, blue, or purple), or a fresh-made waffle cone with chocolate or rainbow sprinkles baked in daily. You can also opt for a milkshake or customize your own sundae!

The Sweet Shop also offers a wide variety of gourmet fudge and in-house roasted pecans, almonds, and cashews—warm and ready to eat! Carolina Coffee and fresh-squeezed orangeade's are also available, including a frozen orangeade blended with Hershey’s vanilla ice cream.

Life Is Short... Eat That Sweet Treat!

Fall milkshakes in sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro
Fall fudge flavors in Sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro
fall carolina coffee blends in Sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

A Carolina Christmas

Santa Hand wearing a white glove holding two Carolina Coffee bags with a festive background at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

👀 Look What Santa Brought Us! ☕

 The delightful aroma of the holidays has arrived early here at DeWayne's! We are absolutely thrilled to be one of the very first stores to feature the much-anticipated seasonal blend, A Carolina Christmas, from our friends at Carolina Coffee Co.

For those who haven't had the pleasure, this festive medium roast is like holiday magic in a mug. It features the rich, warm flavors of buttery caramel and toasted Southern pecans, perfectly spiced with a touch of cinnamon. It's a smooth, comforting brew that will instantly get you in the holiday spirit.


🎄 and while you’re here, don’t miss Christmas Land! Explore our festive rooms, discover sparkling ornaments, whimsical décor, and all the holiday charm you need to make your season merry and bright.

Visit Christmas Land

A Taste of the Fall Season. This Week's Featured Fudge

Featured Ice Cream Flavors

Treat yourself at DeWayne’s Sweet Shop, where every visit is a scoop of happiness! We proudly serve a wide variety of Hershey’s Ice Cream flavors, from timeless classics like Vanilla, Chocolate, and Strawberry to fan favorites such as Cookies & Cream, Moose Tracks, and Cotton Candy. With creamy textures and fun, flavorful choices for every craving, there’s something sweet for everyone. Whether you enjoy your ice cream in a cone, cup, or milkshake, it’s the perfect stop to indulge while you shop.

👉Visit us today at the Sweet Shop inside DeWayne’s!

deep dish apple hershey's ice cream in sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsborobanana pudding ice cream in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro
Hershey's Cappuccino crunch ice cream in Sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, GoldsboroGreen mint chip ice cream in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro
pumpkin flavor ice cream in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, GoldsboroRoadrunner Raspberry ice cream in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

Beyond the Scoop: Try Our Orangeade, Nuts, Candy & More!

Indulge in the simple joys of the season with our delicious assortment of treats! Enjoy the irresistible aroma of freshly roasted nuts and the refreshing tang of our signature Orangeade. You’ll also find a nostalgic mix of vintage candies, flavored toffee retreats, and creamy fudge, along with local favorites like Dewey’s cookies, Poppy flavored popcorn, and Hammond’s chocolate bars. Every visit to the Sweet Shop is a little taste of happiness—perfect for sharing or savoring all to yourself.

 frozen orangeade blended with Hershey’s vanilla ice cream in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, GoldsboroToffee retreats cinnamon churro at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboroice cream cones in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro
fresh roasted nuts in sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsborobutterfinger fudge in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, GoldsboroPoppy Flavored popcorn pumpkin spice in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro
assorted candy in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, GoldsboroDewy Cookies in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, GoldsboroHammond's Chocolate Bars in the sweet shop at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

Sweeten Your Friday! 🍬

🚚🍔 Join us for Food Truck Friday at DeWayne’s in Selma, NC, home of the largest Christmas shop in North Carolina! Swing by our Sweet Shop for a delicious dessert after lunch, then explore our Boutique, Pet Boutique, Men's Shoppe, Sweet Shop, Gift Shop, Garden Center, Christmas Land and much more! for one-of-a-kind gifts, décor, and seasonal treasures.

DeWayne's gift card with a blue and green gradient background at Dewayne's in Selma, NC minutes from Raleigh, Cary, Clayton, Garner, Smithfield, Goldsboro

Give A Gift Card

Looking for the perfect gift? A DeWayne’s gift card lets your friends and family choose what they love—from boutique fashion and men’s apparel to home décor, sweet treats, and seasonal finds. It’s a thoughtful, flexible gift for any occasion.

Purchase this perfect gift in any amount at Customer Service!